Last week Adeo Web visited Israel and the never sleeping city of Tel Aviv. This time our focus wasn’t on the beaches, nor the historic monuments. We were here to talk big – Cyber Security.
Business mission to Israel was organized by Enterprise Lithuania. It’s a non-profit organization owned by the Ministry of Economy of the Republic of Lithuania. The mission included many events and we made sure to take the most out of it. The main goal was to help Lithuanian companies connect and form new, strong relationships with Israel. And that they did.
Our first day in Tel Aviv has started with a visit to Israel Innovation Authority. It is a government organization responsible for supporting and advancing R&D field within the State of Israel. Our hosts were kind enough to share a short overview of the State of Israel history, with the emphasis on innovation of course. It was fascinating to learn that a relatively small country, that has only been officially declared independent in 1948, is responsible for a large part of innovations and technologies we use today. From flash-drives to antivirus software, to the first concepts of autonomous cars – Israel has managed to attract the most innovative companies, organizations, and talent. Even more so, they have even managed convince them to stay and carry out R&D in the country.
Israel is one of the leading countries when it comes to investments to innovation as well, with 4.3% of GDP spent on R&D. Naturally such initiatives have left a significant footprint on the general population as well, creating a community thirsty for technology and willing to take entrepreneurial risks. Every year there are close to 1,000 new startups formed in Israel.
Our next stop in the mission – Tel Aviv Startup challenge! This event had a pretty interesting format. Freshly established startups pitch their ideas to a panel of judges with the return of quality feedback, guidance or even potential investors jumping aboard. It’s actually the largest and most recognized startup competition in Israel and the panel of judges consist of the brightest minds from organizations like Google, NASA, Amazon and such.
After a quick lunch, we are off to the last destination for the day – Israel-Lithuania Innovation Forum. After learning about the rapid R&D carried out in Israel and the amazing technological breakthroughs the country has seen so far, we were more than excited to find ways to work together. During the forum after the official part, we were proud to witness Lithuanian and Israeli politicians sign a declaration of intent to increase cooperation on cyber defense. To further improve relationships between the countries, especially in the business sector, there was few-hour long B2B “speed dating” session as well.
The next day on our schedule was fully dedicated to CyberTech Tel Aviv. CyberTech is the cyber industry’s B2B networking platform with events all around the globe. From Panama to Tokyo, to Tel Aviv, anyone working in cyber must visit at least one of the events. CyberTech format probably won’t catch you off-guard, as it has all the right ingredients for visitors to get the most value – top-notch keynote speakers, interesting panel discussions, global companies and rapidly growing innovative startups. If you’re looking to learn more about the trends in Cyber, look no further. All the bunch that’s actually shaping the world of cyber security can be found here. From Lithuania’s and Israel’s Prime Ministers, Directors of national cyber security centers, CTOs from multi-billion companies and world-renown cyber security experts can be found and heard in this single event. If your focus is the business aspect, this is the place to be too – where else will you find top-of-the-field contacts and potential partners from all around the globe? From Colorado to Thailand, to Greece and Canada – if you put in the work, you will find partners for your business.
Cyber security field with all the tools surrounding it is very obviously showing the transformation from “nice-to-have” to “must-have” in companies worldwide. And there are very clear reasons why that is happening. “Head in the sand” technique is no longer a viable option when it comes to securing your business operations, data, passwords or network. We will all experience the importance of cyber security – be it through adapting new preventive tools or facing the consequences of ignoring the threats. The time for educating ourselves about cyber security has come.
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A sincere thank you to Enterprise Lithuania for organizing and coordinating the business mission. Thank you Infobalt association for helping make this trip a reality.